BRANDPOINT is the industry leading, Australian distribution company, expert in identifying and launching new and unique brands and growing them into category leaders.
BRANDPOINT has proven capabilities and unrivalled insight into distribution of the Beauty, Fragrance, Health & Personal Care categories into Retail, Professional and Online channels, partnering with every major retailer nationwide.
BRANDPOINT is proud to launch
by One Direction in Australia.
With their two globe conquering albums, 'Up All Night' and 'Take Me Home', One Direction - Niall, Louis, Harry, Liam and Zayn - have established themselves as the world’s biggest band. Their debut fragrance, Our Moment, is both inspired by and dedicated to their fans. The band worked closely with fragrance experts Firmenich, to choose their favourite scents, ultimately creating a vibrant and playful, fruity, floral fragrance, reflecting the essence of One Direction.